Campaign for Culture updated logo — by Yagnyuk.

Brand and
Interface Update

In preparation for the follow up campaign Campaign for Culture commissioned a visual update for their brand and interface.
Campaign website with prominent typography and tall photo of an upside down wine bottle on the beach — by Yagnyuk.
Services
Branding
Art Direction
Communications
Illustration
Interface
About
Campaign for Culture non-profit organization successfully lobbied British Columbia's provincial government to bring “Happy Hour” liquor laws in line with the rest of Canada in 2012. Issues campaign addressed were strict limitations on patios, serving hours, discounts, and numerous technical details limiting small businesses ability to promote and provide offerings competitive with big companies.
Vibrant, illustration-based campaign, unique from the trends of 2012, was designed to capture attention and applied across print and digital media.
In 2016 a follow-up campaign commissioned updated brand and visual direction.
Close up of the website top showing the main headline — by Yagnyuk.
Close up of the navigation links — by Yagnyuk.
Campaign for Culture updated brandmark at the top of the page — by Yagnyuk.
Close up of the copy on the home page — by Yagnyuk.
Campaign for Culture business cards — by Yagnyuk.
Close up of Campaign for Culture business cards showing Communication Director's information — by Yagnyuk.
Campaign for Culture Updated Logo centered on a grey background — by Yagnyuk.